“You don’t need any other apps. Everything is connected and continuously developed. We really value their support for our events and the flexibility to customize.”
Miloslav TučekCommunication and Event Specialist, Česká spořitelna
Run sponsor and exhibitor programs as part of event operations
Tiered partners, branded exposure, exhibitor profiles, and stand coordination in one system, published consistently across the microsite and the event app.
Book a demo
30-minute call.
Tailored to your events.
4.7 on Capterra · verified reviews
Tailored to your events.
Used by teams delivering sponsor and exhibitor programs without spreadsheets
The operational reality
Sponsors carry the commercial side of the event, and the most scattered data
Logos live in design files, exhibitor data in spreadsheets, contracts in e-mail, stand assignments in floor plans, representatives in a separate contact list. When delivery day arrives, the organizing team stitches it together by hand and hopes nothing slips.
Sponsor ops today
On Happenee
Logos in design files, contracts in e-mail
Sponsors in tiers with one content record
Exhibitor data stitched together on delivery day
Rich exhibitor profiles mapped to locations
No idea what a stand was worth
QR engagement captured per exhibitor
What it does
Partners inside the same operating model as the event
Publish sponsors in tiers
Show sponsors in tiered categories with logo prominence controlled by display level, and link partners to sessions in the agenda for on-slot exposure.
Give every exhibitor a profile
Each exhibitor gets a full profile with description, contacts, social links, and representatives, identifiable as exhibitor staff in the attendee directory.
Map exhibitors to locations
Assign exhibitors to physical locations (halls, sectors, stands) with color-coded identifiers, and surface filtered browsing by category, location, and topic tag.
Capture engagement on the stand
Generate a unique QR code per exhibitor for stand signage and favorites capture, with bulk import, bulk edits, and multi-language content for international programs.
Across the event lifecycle
Set the tiers up front, collect the leads at the end
01
Set up the program
Define sponsor tiers (General, Gold, Silver, Media) and set display level per tier
Upload logos, configure click behavior (external site, in-app profile, or display only)
Build the exhibitor catalog: profiles, categories, locations, tags, representatives
Assign sponsors and exhibitors to sessions, then export QR codes for stand printing
02
Run it live
Attendees browse sponsors and exhibitors on microsite and app, filtering by category, location, or tag
Stand QR codes capture favorites and open exhibitor profiles on mobile
Session pages display sponsoring partner logos in context, with representatives identifiable in the directory
03
Close the loop
Export exhibitor data and favorite captures for post-event reporting and lead follow-up
Reuse the sponsor and exhibitor structure for the next edition
The commercial layer, structured
Tiers on every surface
Sponsor categories render in order, General above Gold above Media, on the microsite and in the app, each logo with its configured click action.
Exhibitors with measurable stands
Every exhibitor gets a profile, a floor location and a stand number. Attendees browse and filter by category, location and tag; stand scans become numbers in the event report.
The business case
What a stand was worth, in numbers you can hand over
The same records that run the floor are the ones that price it, with nothing tracked twice and nothing counted by hand
Every scan identifies an attendee
Every scan of an exhibitor QR records who scanned it and when. That is a list of people, not an estimate of impressions, and it exports to Excel with the rest of the event.
Meetings and visits count too
Meetings booked to a stand through Networking export with the time and both sides, while favorites and profile visits carry the softer signals. A stand’s traffic is described from more than one angle.
Cost per lead, not cost per logo
Divide the package price by the leads it produced and a sponsorship stops being a guess. The numbers leave the admin as an export you send the sponsor, so the renewal conversation starts from evidence.
Key features
Every sponsor and exhibitor as a structured record
Tiered sponsor categories
Mandatory sponsor categories with three display levels controlling logos-per-row prominence.
Configurable click action
Per sponsor: external site, in-platform profile, or visual-only placement.
Rich exhibitor profiles
Rich-text description, contacts, social links, and assigned representatives.
Color-coded filters
Categories, locations, and topic tags with color coding. Each works as a filter for attendees.
Unique exhibitor QR codes
A unique QR code per exhibitor, with bulk PDF export for stand printing. The scan can be wired to Leaderboard points, so attendees have a reason to walk the whole floor.
Bulk edits & import
Bulk edits for category, location, tags, and publication state, plus Excel import and multi-language support.
What you get
A commercial program that is part of structured delivery
30-minute call · tailored to your events
One system for partners
One system for commercial partners, no stitching between design files, spreadsheets, and floor plans.
Consistent exposure
Consistent partner exposure across microsite, app, agenda, and stands, with structured tiering that makes packages repeatable across recurring editions.
Measurable engagement
Attendee-driven discovery through filters reduces stand-finding friction, with measurable engagement via favorite captures and profile visits.
Trusted across industries running events as a system
“They’re constantly rolling out new features and truly listen to their customers and their feedback.”
Markéta UhrováStart it Manager, ČSOB
“A really strong partnership. They’re fast, easy to talk to, and they understand our needs and the challenges behind them.”
Marie JestříbkováEvent Manager, Generali Česká pojišťovna
