Run sponsor and exhibitor programs as part of event operations

Tiered partners, branded exposure, exhibitor profiles, and stand coordination in one system, published consistently across the microsite and the event app.

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Tailored to your events.

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Used by teams delivering sponsor and exhibitor programs without spreadsheets

The operational reality

Sponsors carry the commercial side of the event, and the most scattered data

Logos live in design files, exhibitor data in spreadsheets, contracts in e-mail, stand assignments in floor plans, representatives in a separate contact list. When delivery day arrives, the organizing team stitches it together by hand and hopes nothing slips.

Sponsor ops today On Happenee

Logos in design files, contracts in e-mail Sponsors in tiers with one content record

Exhibitor data stitched together on delivery day Rich exhibitor profiles mapped to locations

No idea what a stand was worth QR engagement captured per exhibitor

What it does

Partners inside the same operating model as the event

Publish sponsors in tiers

Sponsors show in tiered categories, and the display level decides how prominent a logo is: General above Gold above Media, on the microsite and in the app.

Each logo has its own click action, and a partner can be linked to a session in the agenda for exposure in that slot.

Give every exhibitor a profile

Every exhibitor gets a profile: description, contacts, social links, and representatives who show as exhibitor staff in the attendee directory.

Attendees browse and filter by category, location or topic tag, and each of those is colour-coded on the floor plan.

Map exhibitors to locations

Exhibitors are placed on the floor: halls, sectors, stands, each with a colour-coded identifier attendees can filter by.

Category, location, tags and publication state can be edited in bulk, and a whole roster can arrive by Excel import.

Capture engagement on the stand

Each exhibitor gets a unique QR code, exported as a print-ready PDF for the stand.

Every scan records who scanned it and when, which is a list of people rather than an impression estimate, and the scan can be wired to leaderboard points.

Key features

Every sponsor and exhibitor as a structured record

Try it as an attendee

Tiered sponsor categories

Mandatory sponsor categories with three display levels controlling logos-per-row prominence.

Configurable click action

Per sponsor: external site, in-platform profile, or visual-only placement.

Rich exhibitor profiles

Rich-text description, contacts, social links, and assigned representatives.

Color-coded filters

Categories, locations, and topic tags with color coding. Each works as a filter for attendees.

Unique exhibitor QR codes

A unique QR code per exhibitor, with bulk PDF export for stand printing. The scan can be wired to Leaderboard points, so attendees have a reason to walk the whole floor.

Bulk edits & import

Bulk edits for category, location, tags, and publication state, plus Excel import and multi-language support.

Every scan identifies an attendee

Every scan of an exhibitor QR records who scanned it and when. That is a list of people, not an estimate of impressions, and it exports to Excel with the rest of the event.

Meetings and visits count too

Meetings booked to a stand through networking export with the time and both sides, while favorites and profile visits carry the softer signals. A stand’s traffic is described from more than one angle.

Cost per lead, not cost per logo

Divide an exhibitor package by the scans and meetings its stand produced and the deal stops being a guess. The numbers leave the admin as an export you send the exhibitor, so the renewal conversation starts from evidence.

Across the event lifecycle

Set the tiers up front, collect the leads at the end

Set up the agenda

Define sponsor tiers (General, Gold, Silver, Media) and set display level per tier

Upload logos, configure click behavior (external site, in-app profile, or display only)

Build the exhibitor catalog: profiles, categories, locations, tags, representatives

Assign sponsors and exhibitors to sessions, then export QR codes for stand printing

Run it live

Attendees browse sponsors and exhibitors on microsite and app, filtering by category, location, or tag

Stand QR codes capture favorites and open exhibitor profiles on mobile

Session pages display sponsoring partner logos in context, with representatives identifiable in the directory

Close the loop

Export exhibitor data and favorite captures for post-event reporting and lead follow-up

Reuse the sponsor and exhibitor structure for the next edition

What you get

A commercial program that is part of structured delivery

Book a demo

30-minute call · tailored to your events

One system for partners

One system for commercial partners, no stitching between design files, spreadsheets, and floor plans.

Consistent exposure

Consistent partner exposure across microsite, app, agenda, and stands, with structured tiering that makes packages repeatable across recurring editions.

Measurable engagement

Attendee-driven discovery through filters reduces stand-finding friction, with measurable engagement via favorite captures and profile visits.

Fits

Sponsors tie into speakers, meetings and the report

Platform overview

Speakers

Agenda records managed the same way.

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Networking & Meetings

Exhibitor staff meeting visitors 1:1.

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Analytics & Integrations

Stand engagement in the event report.

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Trusted across industries running events as a system

“You don’t need any other apps. Everything is connected and continuously developed. We really value their support for our events and the flexibility to customize.”

Miloslav TučekCommunication and Event Specialist, Česká spořitelna